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THOUGHT=FORCE - In Business and Everyday Life: 179 total pages.

I am addressing you upon the supposition that you are desirous of developing the forces within you, for the purpose of attaining success. Success in life depends very materially upon the posses­sion of the quality of attracting and influencing our fellow-men. No matter what other qualities you may possess, you are handi­capped by a lack of that subtle force which we are in the habit of calling Personal Magnetism. Look around you and you will see that nearly every man who has "arrived" is possessed of the ability to attract, persuade, influence or control his fellows. They are all what is known as "strong" men. There are a few excep­tions to this great rule, and these exceptions only go to prove the rule itself. These exceptions are usually found among men who have demonstrated their success along lines of art, scientific research, invention, literary work, etc., and it will readily be seen that their success, from the very nature of things, depends more upon a close, concentrated, plodding research or effort, rather than upon push, energy,

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