Home

THE MASTER SALESMAN: 118 total pages.

By ROBERT RUXTON THE GENERAL SERVICE DEPARTMENT AMERICAN WRITING PAPER COMPANY JOSEPH A. BORDEN, DIRECTOR IO SOUTH LA SALLE STREET, CHICAGO,ILL. PUBLISHERS Printed in U. &A. DEDICATED TO THE UNITED TYPOTHETAE OF AMERICA International Association of Master Printers DISTRIBUTED BY U. T. A. LOCAL ASSOCIATIONS COPYRIGHT, 1922 AMERICAN WRITING PAPER CO. HOLYOKE, MASS. [3] THE BOOKLET King of Sales Media IN speaking of "Media" we mean vehicles, instru- ments or tools carrying the sales message; the term is the plural of "medium," meaning (the Standard Dictionary being our authority) "Any-thing that acts or serves intermediately; a secon­dary or proximate agency by or through which a primary agent acts or moves . . . as, the morning paper is a news medium; a dispatch by medium of the telegraph." "Among other variety of media, God thus employs old truths themselves as the instruments of a new revelation." - TAYLER LEWIS. And, of course, the booklet is a passive medium;

30 of 118 pages. Go to page: