Home

Four Minute Essays By Dr. Frank Crane: 101 total pages.

Don't shy from your competitor. Don't assume he's your foe. Get acquainted with him. You may learn something. Don't knock your competitor. Don't en-courage busybodies who bring you tales of him. Be a good sport. Play the game. Keep good-natured. 72 POUR MINUTE ESSAYS Beat your competitor if you can, but re-member the surest way to beat him is to sell better goods, to use fairer methods, and to be more courteous. Don't play the cut-price game with him. Keep your margin of profit fair. Cutting prices is cutting the throat of success. If your competitor lies about you, or uses underhand means to harm you, never mind. You go on and be on the level and look pleasant. You can't fool the people all the time. Straight business wins out in the long run. There's business enough for you both. Go after it. Your competitor will do you a deal of good. He will make you energetic, careful, more attentive to affairs, and altogether he will bring money to your pocket if you use him right. THINGS TO THINK ON TO CURE THE BLUES H ERE is a list

44 of 101 pages. Go to page: